Q&A with Hype Beast

Jamescold

Can you introduce and describe your art/music aesthetic to those unfamiliar with it?

My style is melodic music with a message.

What was your earliest experience with music?

Back in 2008, my dad bought me my first laptop. I downloaded a program called FL studio and started experimenting with making beats and recording for fun.

What track or album informed you the most in how you create?

There were many albums that influenced me in the creative process, but the two albums that shaped my style of music were 808 & heartbreaks by Kanye West and A Kid Named Cudi by Kid Cudi.

Can you take us through the creative process for your lyrics/art – from pulling references to forming concepts?

After I find the right beat, I record myself mumbling a melody that I later form into lyrics for the hook. The hook of a song is always my top focus. It’s the part of the song that most people gravitate towards. Everything I write in my verses is determined by my hook.

How does your music fit in with what’s happening contemporarily in the industry?

My music fits in because it’s melody driven. A lot of the successful music that’s out right now is centered around strong melodies. I feel like I have that, and more, because I sing and rap.

What is it that you hope people take away when listening to your music?

I just want people to feel something when they hear my music. Feel inspired, feel love, feel hype and everything else good for the soul.

What has your journey through music been like thus far?

My journey hasn’t been easy. I don’t think anyone’s journey for anything in life is easy, but my journey has taught me things about myself that allows me to be the person I am today. What I didn’t know before, I know now and that helps me know who and what’s important in my life.

Why would you say you are best the choice for the judges?

I am the best choice because I keep growing and getting better. This is technically my first performance and won’t be my last. The best show in town is the one you’ve watched from the beginning because you feel like you been along for the journey.

What will you bring to the stage that can’t be witnessed when listening to your music?

The energy and soul I bring in person.

If you were to win, where would you see your career going afterward?


Currently, my goal is to get signed. I see this moment as a blessing and I plan on using this experience to take myself to the next level. My purpose in life as a creative is to create and inspire. I’ll never stop no matter what the result is.